Lance Stockard
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Lance Stockard is the owner of Mid South Mulch & Outdoor Services. He started the company in 1996 and, over the years, has expanded it to include many additional services and divisions.
One of the values most important to him is keeping his word and treating people the way he would like to be treated. He is proud of the team he has built and acknowledges that he could not have grown the company without their support.
He loves what he does and plans to continue growing the business, with hopes of one day passing it down to his children.
IN THIS EPISODE YOU'LL LEARN:
- How to transform external criticism and industry doubt into high-octane fuel for business growth.
- Why old-school relationship equity and looking clients in the eye can completely eliminate the need for an advertising budget.
- That scaling requires transitioning from personal physical labor to leverage-based machinery as your business matures.
- How diversifying into complementary service divisions can insulate an enterprise from market volatility.
- Why understanding the difference between high-volume work and true profit margins dictates long-term survival.
- That treating people with radical transparency builds a generational brand reputation that sells itself.
- How to structure a business model to facilitate a seamless operational transition to the next generation.
- That viewing asset acquisitions like real estate can maximize monthly recurring revenue streams.
- Why committing to corporate philanthropy can deeply strengthen local community integration and brand loyalty.
about the show
Behind every construction site, repair shop, factory floor, and local business is an entrepreneur who built something real.
"America's Best Builders" is a cinematic business docuseries that shines a spotlight on the blue-collar founders and operators powering the real economy. These are the contractors, tradespeople, manufacturers, and business owners who built their companies through hard work, leadership, and relentless execution.
Each episode takes viewers inside the journey of a successful operator, revealing how they turned skills, grit, and determination into thriving businesses that employ teams, serve communities, and stand the test of time.
From construction firms and trucking companies to repair shops, manufacturing facilities, and service businesses, "America's Best Builders" celebrates the entrepreneurs who rolled up their sleeves, took the risks, and built something that lasts.
This is about the men and women who built real businesses, brick by brick, crew by crew, job by job.
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